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iTunes Music Store’s Birthday April 28

By Katherine Fellows ⋅ April 28, 2008 ⋅  Email This Post ⋅  Print This Post ⋅ Post a comment

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On April 28, 2003, Apple added the iTunes Music Store to its fourth version of the iTunes program, introducing the current source of 70% of the world’s digital music download market. As of January 9, 2008, it had attracted four billion song downloads and a single-day record of 20 million songs on December 25, 2007.

Since its original release, the iTunes Music Store has expanded to the distribution of movies, TV shows, and podcasts, in addition to having added beneficial programs for colleges and universities across the countries with iTunes U. It served as a fresh counteraction to other less-convenient options for consumers leaning towards pirating, despite the original skepticism of some. Although it offered a profit of less than ten cents per song, Apple’s venture into the digital distribution of music has produced a wave of revenue and a huge increase in iPod sales, and today marks the movement’s fifth birthday.